Recognize original products
How to recognize a Brembo aftermarket product
A counterfeit product is not as safe as an original product: the importance of being able to distinguish them
Brembo is constantly battling counterfeiting of its products, since brake pads and rotors are active safety components of the vehicle, therefore the customer must always be certain that the product purchased and installed on his or her vehicle is a Brembo original.
Drawing on the experience of the Brembo Performance Division, Auto and Motorcycle, Brembo Aftermarket products have validation systems capable of protecting customers from the risk of acquiring products that are not authentic, making the purchasing experience entirely safe and satisfying.
Recognizing Brembo Aftermarket rotors is simple and immediate!
1
Check the boxBesides the characteristic Brembo red, the boxes depict the faces of employees.
Only the boxes of Brembo Xtra and Brembo Max discs, on the other hand, have a dedicated graphic that depicts an X - as a tribute to the special range - and emphasises the technical image of the product.
If the box is different than one of the two cases described above, you are most certainly looking at a counterfeit product!
Lastly, check to make sure that there are no signs of tampering on it.
Only the boxes of Brembo Xtra and Brembo Max discs, on the other hand, have a dedicated graphic that depicts an X - as a tribute to the special range - and emphasises the technical image of the product.
If the box is different than one of the two cases described above, you are most certainly looking at a counterfeit product!
Lastly, check to make sure that there are no signs of tampering on it.
2
Check for the Brembo hologram and snap a photo of the QR codeCheck for the Brembo hologram, which can't be faked, on the product label and, for further confirmation of authenticity, snap a photo of the unique QR Code on the sealed product box.
3
Check the marking on the productAll brake rotors are marked with the Brembo code and logo and with the ECE R 90 approval (available for product codes from November 2016). There is also a minimum thickness indicator (Min.Th.) for rotor replacement.
Recognizing Brembo Aftermarket pads is simple and immediate!
1
Check the boxBesides the characteristic Brembo red, the standard brake pad boxes depict the faces of employees.
The Brembo Xtra brake pad boxes have a dedicated graphic that depicts an X and emphasises the technical image of the product.
If the box is different than one of the two cases described above, you are most certainly looking at a counterfeit product!
Lastly, check to make sure that there are no signs of tampering on it.
The Brembo Xtra brake pad boxes have a dedicated graphic that depicts an X and emphasises the technical image of the product.
If the box is different than one of the two cases described above, you are most certainly looking at a counterfeit product!
Lastly, check to make sure that there are no signs of tampering on it.
2
Check the safety seal and snap a photo of the QR codeThe QR code is on the safety seal of brake pad boxes; snap a photo of it to have confirmation from Brembo on the product's authenticity.
3
Check the marking on the productBesides the Brembo code and logo, the pads are also marked with the legally required technical information.
Report any suspicious product by writing to: academy@brembo.it
